A conceptual brand exploration showcasing end-to-end creative problem-solving; transforming observation into a marketable lifestyle brand. →
Global Brand Redesign.
Unifying seven therapeutic verticals under one master brand, I led the reimagining, redesign, and repositioning of, Designs for Health, leading B2B clinical nutrition brand. →
Partnering cross-functionally with production, content, and executive teams to align vision and drive measurable engagement for this, first-of-its-kind corporate event, I led the creative consept and design for Jeunesse Annual Expo, spanning 5 continents, and reaching audiences of 30K+ attendees. →
Expo World Tour.
With a people-first focus, In collaboration with creative and executive teams, I assisted in the concept and execution of Unilock’s recruitment campaign across, display advertising, website, social media, and took the lead on video concept and creation . →
Recruiting Rockstars.
Off-Road Gear Guide.
Leading the branding and editorial design, I worked closely with writers, brand managers, and the publishing team to bring this inaugural publication to life for the, Lucas Oil Off-Road Expo. →
Immersive Experience.
From brand identity, to advertising, to social media, to event execution, I led the creative concept, design, and execution for this five stop Pro Wakeboarding world tour.→
